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Growth simulator

Run your numbers. See what compounds.

A pure calculator — your inputs, nothing else. Most Egyptian COD brands deliver 70–80% of what they sell; the rest ships, comes back, and eats the margin. Model what delivered revenue looks like when creative testing compounds month over month.

What it asks for

  • Monthly ad spend
  • Average order value
  • Delivery success rate
  • Current ROAS

Inputs

Monthly ad spendEGP 100,000
Average order valueEGP 650
Delivery success rate75%
Current ROAS⁦3.0×⁩

Not sure? Leave it at 3×.

Readout

346kEGP

Delivered revenue by month 12

225kEGP

Delivered revenue / month

346

Delivered orders / month

75kEGP

Lost to RTO / month

Assumptions

Illustration, not a forecast. Assumes spend held flat and a modest +4%/month efficiency gain from weekly creative testing. RTO loss is undelivered COD revenue at your delivery rate. COGS and shipping fees excluded.

FIG. 0112-month projection
330k220k110k346k115kM1M3M6M9M12
Delivered revenue vs RTO loss — 12-month illustration

These numbers are the starting point of every PLUS engagement. Send them over — we'll tell you if we can compound them.

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